With Charlotte and Daniel toward new, revolutionary gear.

The development of our products is constantly ongoing, every day all year round. Together with “our” elite athletes we test jackets, tights, jerseys, underwear, gloves, hats, running shoes, etc. in the toughest possible conditions. In heat, cold, wind, sun, rain and snow.

Two-time Olympic champions Charlotte Kalla and Daniel Richardsson are two of our closest colleagues in this continuous work. During the past year we have joined them when skiing, roller skating and running in several European ski resorts, including in Val Senales, Italy, where we followed Charlottes’ and Daniel's schedules and documented how they trained.

After their tough workouts, we receive valuable feedback for our continued development of world-class training and racing gear. Please enjoy the following photos, which offer a closer insight into the everyday life of elite athletes a.k.a. product developers.


Windproof fabrics at the front and super-elastic fabric at the back.

Pace Jacket W

Developed for ambitious cross-country skiers.

Ski Team Active Extreme 2.0 M

Thin, lightweight and stretchy baselayer.

Active Extreme 2.0 W

Engineered to make you lighter, faster and better.

Active Extreme 2.0 M

Bodymapped mesh panels with big holes ensure superb ventilation.

Pace Jacket W

Tight fit ensures great aerodynamics while racing-inspired design provides the right attitude.

Pace Jacket M

Waterproof and transparent ski-pass pocket at left sleeve.

Active Intensity W

Excellent function during intense activities.

Active Intensity M

Functional, stretchy fabric ensure great body-temperature management and comfort.

Warm Intensity M

For intense activities in cold conditions.